Why your little one should NOT play with your makeup…
We believe that what you put on your body is just as important as what you put in your body.
A person’s skin is the largest organ of their body and absorbs the substances that are applied to it.
None of our ingredients nor finished products are ever tested on animals
Most of our products are vegan unless they have sustainably sourced beeswax as a key ingredient
All our ingredients are GMO- free, paraben-free and sustainably sourced
All our products are hand crafted in small batches
All our beeswax is sustainably sourced
We pride ourselves on exceptional and superior individualised customer service! We strive to go over and beyond whenever possible. As one of our customers you are exceptionally valued!
It is important to us to be fully transparent with what goes into our products, even though our ingredients are a combination of natural, mineral and nature-mimic, we want you to be fully informed. That is why you will find a full list of our ingredients as well as why we use them below.
We will always be guided by the right thing to do when it comes to the ingredients we source ensuring that they are not exploitative to people nor the environment; that there is never any animal testing; and asking ourselves what is the right thing to do in all circumstances.
At Cassie Kids® we understand that kids like to copy what they see as this is an important part of imaginative play. That is why we offer “fun and enjoyment” but never beauty! We also don’t use the word “happy” because we don’t believe that wearing makeup should make kids happy. Wearing makeup should just bring a sense o fun and enjoyment!
None of our ingredients nor finished products are ever tested on animals.
Most of our products are vegan unless they have sustainably sourced beeswax as a key ingredient.
All our ingredients are GMO- free, paraben-free and sustainably sourced
All our products are hand crafted in small batches
All our beeswax is sustainably sourced
As a brand it is important to us that you know as much about us as you want to know. Below are a few topics that will help you get to know what we stand for; what goes into our products; and what you can expect from us.
We believe that what you put on your body is just as important as what you put in your body.
A person’s skin is the largest organ of their body and absorbs the substances that are applied to it.
Cassie Kids® nail polish is 100% toxic-free (read none of these nasties!), it is water-based and also peel-off. This means not only does it come off easily, your little one doesn’t need to use acetone (which is an incredibly string chemical) to remove nail polish. And that’s definitely a good thing!
Our biodegradable glitter, used in Fancy Firefly and Splish Splash sets, stands out because it reduces environmental impact. Unlike traditional plastic glitter, this eco-friendly glitter is made from eucalyptus wood pulp, making it biodegradable and sustainable. Furthermore, it is antimony and allergen-free, non-toxic, vegan friendly, and cruelty free. By choosing biodegradable glitter, you’re not only adding sparkle but also contributing positively to the environment. Make the switch to biodegradable glitter for an eco-conscious choice that your little one will love!
Our Cassie Kids® perfumes, colognes as well as our body spritzers all have natural fragrances. The main difference is the base of spray.
Juicy Watermelon, Strawberry Sorbet, Buttercream Cupcake… How divine do these fragrances sound?! But did you know they are pretty much guaranteed to be synthetic! And that’s not great. But why? Synthetic fragrances and flavouring can cause skin reactions and can
Mineral Oil sounds ok, but it’s definitely not! So why is Mineral oil not ok and what does Cassie Kids use instead? First of all mineral oil is a by-product of gasoline! This means it is a non-renewable resource which
Cassie Kids is hypoallergenic, but what does that actually mean? We often get moms asking if our makeup can be used with kids who have eczema. We can’t emphatically say yes or no, but what we can say is that
Cassie Kids is G-Beauty Did you know that Cassie Kids is G-Beauty? But what is G-Beauty? G-Beauty (“G” for Germany) is making a dramatic entrance on the beauty market. Unlike K-Beauty, known for its layering concept, G-Beauty goes straight to the
Let’s talk about makeup and kids… To start with, we don’t encourage kids wearing makeup! It might seem an odd statement, seeing as we produce and sell makeup specifically for kids! But we’d like to focus on kids the role
What is the alcohol that is in our products? You might have noticed that in some of our products we have ingredients such as cetyl alcohol, cetearyl alcohol and even isopropyl myristate sounds like it has alcohol in it! So
What ingredients do we use and why? Cassie Kids make-up doesn’t contain talc, parabens, silicone or any other unnecessary or toxic ingredients. So what does it contain? Our quality products are made using a combination of the following: Beeswax –
What does “Bee Friendly” mean? Being friendly is one thing, but being “bee-friendly” is the most beautiful way to show kindness. Because bees are so small, and usually only seen in specific seasons; we often overlook their importance in our
We don’t use parabens and never will, but what preservatives do we use and why? A broad spectrum preservative wards off microbial growth, and microbes require water to live—no water, no microbes! Kept reasonably cool and dry, our products can
Our vegan and non-vegan options The choice to be vegan is quite a personal one. And it is our priority to provide play products, personalized to meet your preferences. We love supporting the power of plants as they supply us
Find out more about the mica we use As Cassie Kids was founded, we were on a mission to ensure that what we give is not only safe and non-toxic but that no cruelty was part of the process. Guaranteed